May 18, 2012 08:39
| Local Business
Right in time for the UEFA Champions League Final between Chelsea and Bayern Munich on Saturday, Chelsea Football Club has launched its Nokia mobile phone app. The app has been designed by mobile agency, InfoMedia, and lets fan access all the latest news, fixtures, match reports and commentary from their Nokia phone.
Free to download, the app includes everything you'd expect: the latest news, video (for Chelsea TV online subscribers), text commentary, team line-ups, player statistics, live scores and access to ticket information and the online store.
The best bit is that you can use the app to live stream audio so if you're not at the game you can tune in and listen to the commentary from your phone.
In a press release Michael Tomlins, managing director of InfoMedia said: “Building on our work for other platforms, we are now expanding the Chelsea FC mobile footprint out on to Nokia. For the club this means that they continue to expand the ‘official’ rich, positive Chelsea FC mobile experience to as wide an audience as possible. This means a strong use of video and cohesive integration with other platforms that the Chelsea FC brand is active on. The sum total of this is a compelling offering with strong global reach.
“For the fans the app means the best content, delivered right to their phone in the run up to the UEFA Champions League final. But beyond this weekend, the exclusive content and proactive management of the app will mean better customer retention as those fans will stay with the app through to next season.”
Let’s hope the launch of the app brings the team luck for Saturday.